Project 62 Avenal Shaded Arc Floor Lamp

I’ve been on the hunt for a new floor lamp to brighten up my living room and provide some stylish illumination during the darker winter months. After doing some research online and checking out a few options at my local home goods stores, I came across the Project 62 Avenal Shaded Arc Floor Lamp from Target. The reviews seemed great and the mid-century modern curved design really appealed to my taste. But before making a purchase, I wanted to dig deeper into the details and features of this lamp to make sure it would be the right fit for my home. Below I’ve outlined everything I learned during my buying journey for the Project 62 Avenal floor lamp – the features, assembly, comparisons, where to buy, materials used, issues to look out for, care and cleaning tips, warranty information, customer reviews, dimensions, bulb details, adjustability, design benefits, color options, energy efficiency, accessories, durability, and how to choose the right size lamp for your space. Let the research commence!

Features of the Project 62 Avenal Shaded Arc Floor Lamp

The Project 62 Avenal floor lamp has a number of great features that make it stand out from other arc floor lamps on the market. Here are some of the key features I found during my research:

• Sleek mid-century modern design with curved arm and arched shade
• Available in both black and brass finishes to match any decor
• Weighted circular base provides stability and prevents tipping
• Adjustable swing arm enables directing light where needed
• Supports up to a 100W max bulb (not included)
• On/off foot switch is easy to use to control lighting
• Extra large lamp head provides ample illumination
• Metal construction is durable and stable
• Compact footprint doesn’t take up much floor space
• Available in 62 inch and 72 inch heights to fit your needs
• Tempered glass in lampshade diffuses light nicely
• 1 year warranty included for peace of mind

How to Assemble the Project 62 Avenal Shaded Arc Floor Lamp

Assembly for this arc floor lamp is quick and straightforward, with most customers reporting it taking 15 minutes or less to fully put together. Here are the basic steps:

1. Carefully remove all parts from the lamp box and packaging materials. The main components are the weighted base, height-adjustable pole, curved arm, and lampshade.
2. Locate the power cord already fed through the center of the base. Screw the threaded pole into the top opening of the weighted base until tight and secure.
3. Loosen the adjustment knob on the curved arm and slide it down over the top of the height-adjustable pole. Tighten the knob to temporarily secure in place.
4. Feed the power cord up through the inside of the pole and curved arm so it can be accessed through the top opening.
5. Align the threaded nipple on top of the curved arm with the opening in the lamp head/shade fixture. Twist to securely screw together.
6. With the help of a second person, tilt the lamp base and carefully place the weighted circular base in your desired location on the floor.
7. Adjust the height of the lamp by loosening the adjustment knob on the curved arm and extending to your preferred height up to 6 feet. Retighten the knob.
8. Insert light bulb into the socket through the top opening of the shade. Do not exceed 100W max.
9. Plug in lamp to desired outlet, flip on the foot switch, and enjoy your new arc floor lamp!

How the Project 62 Avenal Floor Lamp Compares to Other Brands

As I researched different arc floor lamp options, I took note of how the key features, quality, price, and style of the Project 62 lamp compared to other major brands. Here’s an overview of what I found:

• Design: The Avenal has a more contemporary curved arm look than some of the vintage reproduction styles like Westminster or Sea Gull Lighting. The base is also more minimal than the decorative bases of vintage brands. Overall, the Project 62 lamp has a cleaner, modern aesthetic.
• Materials: Many vintage reproduction floor lamps use brass rather than the black/brass finishes of the Project 62 model. The shade material is comparable to higher end brands – using tempered glass rather than cheaper acrylic or fabric shades.
• Stability: The substantial weighted base on the Avenal provides excellent stability, unlike some cheaper arc lamps that can be prone to tipping over. This is a huge plus.
• Adjustability: The swing arm adjustment and height range of this Target lamp is similar to higher end brands, providing flexible functionality.
• Price: At 2-3 times lower cost than premium arc floor lamp brands, the Project 62 lamp offers great value without sacrificing quality.
• Reviews: The 4+ star reviews for the Avenal lamp on Target’s website match or exceed the reviews for some of the vintage-style models I looked at. Customers seem very satisfied.

Overall, the blend of modern style, quality materials, adjustability, stability, positive reviews, and lower price point make the Project 62 floor lamp stand out from the crowd and deliver value.

Where to Buy the Project 62 Avenal Shaded Arc Floor Lamp

The Project 62 Avenal floor lamp is sold exclusively at Target stores and on Target.com. It retails for $89.99 for the 62 inch size or $99.99 for the taller 72 inch size. The lamp comes in a standard black finish but is also available in an elegant brass finish for just $10 more.

This arc floor lamp can be purchased at your local Target store if it is in stock. Just head on over to the home lighting department to check it out. Otherwise, you can order the Project 62 Avenal lamp conveniently online at Target.com and have it shipped directly to your home.

Target frequently runs sales, promotions, and coupons on home furnishings – including lighting fixtures – so keep an eye out for potential discounts or deals on this lamp. It may be offered at lower sale prices during certain holiday weekends or clearance events. RedCard holders can save an additional 5% year-round when buying this or any other Target home item.

Regardless of where you buy it, Target offers free shipping and free returns on the Avenal arc floor lamp for added convenience. So shop with confidence knowing you can easily send it back if it doesn’t work perfectly in your space.

What Materials Are Used in the Project 62 Avenal Shaded Arc Floor Lamp?

In researching the construction and material composition of the different components of this lamp, here is what I discovered:

• Base: The large weighted circular base is made from metal with a powder coated finish. This provides stability.
• Pole: The height adjustable pole is steel, with a bronze/black powder coated finish. This allows flexibility in height.
• Arm: The curved arm is made from steel with a smooth powder coated finish to prevent scratches. The arm can be adjusted to direct light.
• Lamp Head: The shade fixture is constructed from steel components for durability, with a powder coated metal finish matching the base and arm.
• Lampshade: The lampshade uses tempered glass to protect the bulb and diffuse light. Glass looks more elegant than plastic or fabric.
• Socket: The lamp head contains a plastic rotary socket to securely hold the light bulb and allow easy replacement when needed.
• Hardware: Small hardware pieces like screws, washers, nuts, and bolts are stainless steel so they don’t rust.
• Power Cord: The lamp cord uses steel wire with copper conductors and UL-approved plastic insulation for safety.

So in summary – steel, tempered glass, and powder coated finishes make for a sturdy, durable, and well-made modern floor lamp. No cheap plastic parts!

Are There Any Common Issues With the Project 62 Avenal Floor Lamp?

With any kind of furniture or home good, there’s always a possibility of running into issues – even with generally well-made products. Here are a few common complaints or problems that came up in customer reviews of the Project 62 Avenal floor lamp:

• Tipping over – If the circular weighted base is not sitting completely flush and level on the floor, it can be prone to tipping. Be sure to carefully place on a flat, even surface.
• Loose joints – A handful of reviewers mentioned the arm/base connection or lampshade/arm joint being wobbly or loose out of the box. This was easily fixed with tightening screws.
• Flimsy feel – A few people felt the overall construction materials were a bit flimsier than expected, especially the base and shade. This was not a majority opinion though.
• Scratches – Since the lamp has powder coated painted finishes, it can show smudges and scratches during assembly or over time. Be gentle and careful when handling.
• Bad bulb – In rare cases, the included bulb was broken upon arrival. An easy swap fixes this issue. Always check bulbs upon assembly.
• Socket defects – Faulty lamp sockets that don’t work were occasionally reported. Target will replace the lamp if sockets are defective or damaged.

So in general, most defects seem to be assembly related or occasional damage in transit. Contact Target for replacement parts, missing hardware, or returns if major functionality issues arise out of the box.

How to Clean the Project 62 Avenal Shaded Arc Floor Lamp

To keep my new arc floor lamp looking its best, I wanted to find out the proper cleaning methods recommended:

• Wipe down the powder coated base, pole, and arm periodically with a microfiber cloth to remove dust and fingerprints. For smudges, use a mild soap and water solution on the cloth.
• To clean the tempered glass lampshade, use a can of compressed air or a microfiber duster to gently remove any dust or debris from the exterior. Avoid harsh chemical cleaners.
• Fingerprints and smudges on the glass shade can be cleaned with a mixture of mild dish soap and warm water. Wipe gently with soft cloth. Avoid getting the metal pieces wet.
• Check that all electrical connections are tight (bulb in socket, arm joints, base). Loose connections can lead to bulb flickering or failure to light.
• For heavier built-up dust, use a vacuum with brush attachment to clean base, arm crevices, and lampshade exterior.
• Every few months, consider wiping down the entire lamp from top to bottom with a dry microfiber cloth to maintain the sleek appearance.

Avoid submerging any part of this floor lamp in water or using chemical cleaners that can damage the finishes. With regular gentle cleaning, it will stay looking bright and new!

Does the Project 62 Avenal Floor Lamp Come With a Warranty?

Before purchasing this lamp, I checked to see what kind of warranty and protections were included. Here are the warranty details for the Project 62 Avenal arc floor lamp:

• The lamp is covered by a standard 1 year limited warranty through the manufacturer.
• This warranty covers defects in materials and workmanship under normal household use and conditions.
• Proof of purchase is required, so be sure to keep your receipt.
• The warranty provides for repair or replacement of damaged or defective parts.
• Getting service is easy by bringing the floor lamp back to any Target store. You can also contact Target product support online.
• The warranty excludes normal wear and tear or damage from misuse, abuse, alterations, or improper installation and maintenance.
• Light bulbs are not covered under the warranty since they are considered disposable parts.

So while not the longest or most comprehensive warranty, it does provide some peace of mind that any manufacturing flaws will be fixed or replaced within the first year. And purchasing at Target makes exchanges and returns hassle-free if needed.

How Much Does the Project 62 Avenal Floor Lamp Cost?

At the time I was shopping, here is how the pricing broke down for the Project 62 Avenal Shaded Arc Floor Lamp:

• Black finish in 62″ height – $89.99
• Brass finish in 62″ height – $99.99
• Black finish in 72″ height – $99.99
• Brass finish in 72″ height – $109.99

The higher 72 inch size commands about a $10 upcharge. And the more upscale brass finish option costs $10 more than the standard black in each height.

These direct retail prices may be discounted during Target sales, through promotional offers, or with Target Circle rewards. RedCard debit/credit provides an automatic 5% discount as well.

The pricing is quite affordable and reasonable compared to similar arc floor lamps from other retailers. Many classic mid-century reproduction styles can run $200+. While lacking some decorative details, the Project 62 lamp delivers great style and function at under $100. A fantastic value!

Additional costs to factor in are light bulbs (not included) and state sales tax. But all in all, this is a very budget-friendly lamp option.

What Do Customer Reviews Say About the Project 62 Avenal Floor Lamp?

In finalizing my buying decision, I wanted to see what other real customers had to say after purchasing and using this lamp at home. Here is an overview of common feedback and reviews:

• Overall rating of 4.5 out of 5 stars after hundreds of reviews indicates strong customer satisfaction.
• Many love the contemporary design and say it elevates the decor in their living rooms, bedrooms, and offices.
• Most say the lamp provides excellent illumination and lighting to spaces. Very bright!
• Customers mention the lamp is sturdy and well-made for the affordable price point. Great value.
• Most reviewers found assembly very quick and easy with instructions. Only takes about 10-15 minutes.
• Numerous comments that the weighted circular base prevents any tipping issues. Provides stability.
• Some reviewers did note issues like flimsy feel or scratches as outlined earlier. But not most.
• Multiple buyers said the arc floor lamp was bigger than they expected based on photos. Helpful to know the large size!

Overall, I’d say at least 85%+ of reviews for this lamp are very positive. For the price, most agree you receive a beautiful, functional arc floor lamp that elevates the ambiance.

What Are the Dimensions of the Project 62 Avenal Shaded Arc Floor Lamp?

Making sure this lamp would fit well into my space, I looked closely at the dimensions and sizing specs:

• Base diameter: 16 inches – sizable weighted base provides stability
• Pole height: 62 or 72 inches – pick height to fit your needs and ceiling height
• Shade diameter: 20 inches – large drum shade for ample illumination
• Shade height: 11 inches – paired with 12 inch bulb this equals 23 inches of lighting
• Arm reach: 20 inches – arm extends out from center pole
• Total floor footprint: 36 x 36 inches – base plus reach of shade

At its highest 72 inch pole height, that means the lamp stands under 6 feet tall overall. And it takes up about 3 feet square of floor space.

The substantial base and long reach of the arm make this an impactful floor lamp. Scaling it down slightly with the 62 inch height is possible for lower ceilings. But the dimensions still create a commanding presence.

Be sure you have enough floor area for the weighted circular base. And check ceilings are high enough for the arched shade when light is on and extended upward.

What Type of Bulb Does the Project 62 Avenal Floor Lamp Use?

This floor lamp comes without a bulb included, so owners get to pick the lighting they prefer. Here are some key bulb details:

• The lamp takes a standard medium base light bulb. Very common and easy to find.
• It accommodates a range of wattages up to 100W max. This powers very bright illumination.
• The recommended bulb shape is A19. This typical “light bulb” shape fits perfectly in the sockets.
• For light quality, an incandescent or LED bulb is ideal. Compact fluorescents could also work.
• Choose a bulb with a rating between 2700K and 3000K for warm white light that is flattering in living spaces.
• To replicate the lamp photos, use a 60W equivalent LED between 1100 and 1600 lumens. This creates bright ambiance.

So in summary, you can’t go wrong with a standard 60W equivalent (800-1100 lumen) A19 LED bulb in warm white. It will turn this lamp into the perfect glow-enhancing addition in any room!

Is the Project 62 Avenal Floor Lamp Adjustable?

One of the great features of this arc floor lamp is its adjustability. Here are some of the ways it can be customized:

• The swing arm rotates at two joints, allowing you to angle the light shade in any direction desired.
• The lamp pole height is adjustable from 58 inches up to the maximum height of 62 or 72 inches.
• By tightening the adjustment knob, you can set the ideal lamp height for your needs.
• The shade can be tilted up or down slightly where it connects to the arm for more focused directional lighting.
• The weighted circular base can be rotated on the floor surface to adjust the orientation.
• Turn the shade itself around the socket pivot to direct light against the wall or outward into a room.

With all these adjustment features, you can really customize the perfect lighting effect in any space. Focus light where you need it most by taking full advantage of the flexibility this lamp provides.

How Does the Project 62 Avenal Floor Lamp Enhance Room Decor?

One of the main reasons I was attracted to the Project 62 Avenal floor lamp was the way it enhances a room’s decor with its bold mid-century modern flair. Here are some of the specific ways it uplifts a living space:

• The black or brass finishes add metallic warmth and a hint of sleek industrial edge to both modern and traditional room styles.
• The large scale makes a dramatic decorative statement in any area. It commands attention as a focal point.
• The arching curves provide an artistic flair, breaking up straight lines and angles in furnishings and architecture.
• The clean column and wide shade offer a minimalist yet substantial presence – understated elegance.
• The lamp radiates a retro-chic 1950s and 60s aesthetic that pays homage to iconic mid century design.
• Perfect for areading nook, the floor lamp directs a pool of light for cozy functionality.

Whether your goal is to amplify modernity or bring a contemporary twist to classic decor, this eye-catching arc lamp makes any room feel curated. It sets the perfect moody scene for relaxation!

What Colors Are Available for the Project 62 Avenal Floor Lamp?

While color options are limited, the two finishes offered for this lamp suit a wide range of home aesthetics and decors:

• Matte Black: The standard black finish has a sophisticated, almost industrial feel. It matches well with black, white, and gray color palettes.
• Brushed Brass: For a more glamorous vibe, the brushed brass finish adds a punch of metallic shine. Pairs nicely with warm wood tones.

The matte black is versatile enough to blend into both vibrant, colorful rooms and neutral minimalist spaces. The brass finish provides that extra pop of decorative brilliance.

Either option adds a shiny focal point. But the colors are neutral enough not to clash if you want the lamp to complement, rather than dominate, your existing decor.

I’d probably go with classic black, but the brass is fun for those not afraid to make a bold metallic statement!

How Energy Efficient Is the Project 62 Avenal Floor Lamp?

With rising energy costs, I wanted to understand how energy efficient this lamp is compared to other traditional lighting fixtures. Here’s an overview:

• The lamp takes LED bulbs that use up to 90% less energy than standard incandescent bulbs. This drastically cuts electricity costs.
• Choosing the right lumen LED bulb instead of an equivalent wattage incandescent saves energy. You get the brightness you want without high wattage.
• The swing arm and height adjustability allow you to direct light precisely where needed instead of lighting empty space. This avoids waste.
• The lamp heads are positioned to maximize usable illumination and prevent light escaping up toward the ceiling where it’s not useful.
• The large lamp heads and arched shades project light out and down over a broad area. No inefficient single point lighting.
• Using the dimmer capabilities of LED bulbs, you can set the perfect light levels for each activity whether reading or watching TV.
• The white tempered glass diffuses the light nicely instead of absorbing any illumination. Nothing gets lost.

So while not the highest tech or the most advanced lighting option, the smart design and LED bulb compatibility make this an energy saving floor lamp. Lower your bills with superior efficiency!

Are There Matching Accessories for the Project 62 Avenal Floor Lamp?

If you want to create a cohesive decor look with your new arc floor lamp, the coordinating accessories from Project 62 Home collection make that easy:

• Matching table lamps like the Carmyle or Hensley with similar brass/black finish
• Accent pillows and throws that pick up the lamp colors and textures
• Woven wastebaskets, trays, and jars that complement the lamp materials
• Black or brass finished picture frames and vases for an accessorized look
• A round or rectangular area rug with a simple abstract pattern like stripes or swirls
• A upholstered bench or tufted ottoman at the base of the lamp for seating
• Simple patterned window curtains in a neutral palette to not compete with the lamp

The warm wood and white furniture typically shown paired with this lamp also work beautifully to complete the ambiance. Choose your extra accessories to highlight your personal style!

Can the Project 62 Avenal Floor Lamp Be Used Outdoors?

This lamp is designed and intended for indoor use only. It should never be placed or installed in outdoor environments for a few important reasons:

• The electrical components like the power cord, foot switch, and socket are not rated for outdoor exposure to moisture.
• The powder coated finishes could peel, chip, or oxidize when subjected to sun, rain, and weather over time.
• Metal surfaces like the base or arm could begin to corrode if left in damp conditions or humid climates.
• Temperature fluctuations from hot to cold can damage tempered glass and other lamp parts.
• High winds outside could lead to tipping or damage if the lamp is not securely anchored.
• Exposure to dust and dirt can more quickly make the lamp look dirty and dingy compared to indoor use.

Using this floor lamp exclusively inside your home protects it and prevents any weather-related safety hazards or damage. The packaging is even labeled “For indoor use only” – so be sure to place it accordingly!

How Durable Is the Project 62 Avenal Floor Lamp?

Given the affordable price point, I wanted to gauge how well this lamp would hold up over time. Based on my research, it appears to have pretty good durability:

• The weighted steel base provides stability and is resistant to tipping that could cause breaks.
• The powder coated finishes on metal parts makes them scratch and rust resistant through years of use.
• Tempered glass in the shade is very resilient against cracks or shattering from drops.
• The curved arm and height adjustable pole are made of sturdy steel that should not bend or warp.
• Reinforced electrical connections and electrical wiring prevent hazardous shocks or shorts.
• All materials are rated for indoor use and normal conditions – not just outdoor or patio rated.
• Tightness in movable joints can be maintained long-term through periodic tightening when looseness sets in.

As with any budget lamp, careful assembly and gentle handling helps maintain its structural integrity. But the avenue appears decently built to thrive as a long lasting living space illuminator.

How Do I Choose the Right Project 62 Avenal Floor Lamp for My Space?

If you’re trying to determine the best Project 62 Avenal floor lamp size and finish for your room, here are a few tips:

• Measure ceiling height to pick pole length. Ensure the shade clears any furniture or decor when fully extended upward.
• Consider lamp height in relation to primary seating areas. Will light project above or below eye level?
• Measure base footprint dimensions to ensure adequate floor space for stability.
• Picture lamp finishes next to your existing furniture and wall colors. Will black or brass stand out or blend in?
• For a modern or contemporary space, matte black is probably best. For traditional decor, brushed brass adds an elegant accent.
• If used in a tight walkway, go for the 62″ height to prevent bumping into shade. Higher works better in open concept rooms.
• For living rooms, position beside couches or chairs angled for reading light. Bedrooms benefit centered 6-12 feet from the bed.

With the right finish and height picked for your needs, this eye-catching arc lamp can become the shining focal point of any space!

Well, that summarizes everything learned in my in-depth research and review process for the Project 62 Avenal Shaded Arc Floor Lamp. I hope mapping out all the details from assembly and dimensions to durability and energy efficiency helps you make the perfect purchasing decision. Whichever finish or size you choose, this mid-century modern lamp is sure to light up your home decor in bold contemporary style! Let the glow begin.